Former journalist Allegra Stratton has turn into Downing Road’s new press secretary, Sky Information understands.

The previous journalist will probably be liable for fronting every day information conferences held by the federal government.

She turned director of strategic communications to Rishi Sunak earlier this yr, following his promotion into Quantity 11.

Britain's Prime Minister Boris Johnson puts on a face covering due to the COVID-19 pandemic, as he leaves 10 Downing Street in central London on October 6, 2020, before giving a speech to the Conservative Party's annual conference. - British Prime Minister Boris Johnson will seek to banish the coronavirus gloom with a vision of a prosperous future fuelled by floating windmills when he addresses his Conservative party's annual conference Tuesday. In a speech closing the four-day digital event, he will highlight an election pledge to quadruple the power generated by offshore wind from 10 to 40 gigawatts this decade, saying it would support 60,000 new jobs. (Photo by Daniel LEAL-OLIVAS / AFP) (Photo by DANIEL LEAL-OLIVAS/AFP via Getty Images)
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PM Boris Johnson launched a seek for somebody to entrance every day TV briefings

Ms Stratton is credited with sharpening up the chancellor’s social media presence and launching the “Eat Out To Assist Out” meal low cost scheme.

A former Guardian political correspondent and Newsnight political editor, she spent 5 years at ITV Information as nationwide editor and co-presented Peston on Sunday with Robert Peston.

In her new job, Ms Stratton will entrance every day TV briefings – impressed by the federal government’s COVID-19 information conferences, which boasted between two million and 5 million viewers an evening.

The White Home-style broadcasts will happen at 9 Downing Road the place a former colonial courtroom is being remodeled right into a state-of-the-art broadcast hub.

LONDON, ENGLAND - MARCH 17: (L-R) Britain's Chancellor Rishi Sunak, British Prime Minister Boris Johnson and Chief scientific officer Patrick Vallance give a press conference about the ongoing situation with the coronavirus (COVID-19) outbreak inside 10 Downing Street on March 17, 2020 in London, England. For most people, the new coronavirus causes only mild or moderate symptoms, such as fever and cough. For some, especially older adults and people with existing health problems, it can cause more severe illness, including pneumonia. (Photo by Matt Dunham - WPA Pool/Getty Images)
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Downing Road needs to emulate the every day coronavirus information conferences

Different contenders who have been mentioned to be within the working for the job on Boris Johnson’s media crew have been Angus Walker, a former ITV Information correspondent and editor who turned Schooling Secretary Gavin Williamson’s particular adviser, and BBC political reporter Ellie Worth.

At the moment, political journalists are given a briefing by the prime minister’s official spokesman – who’s a civil servant – behind closed doorways.

However the job advert for a brand new political determine to steer TV briefings mentioned: “You’ll characterize the federal government and the prime minister to an viewers of hundreds of thousands each day, throughout the primary broadcast channels and social media, and have the possibility to affect and form public opinion.

“You’ll communicate on to the general public on the problems they care most about, explaining the federal government’s place, reassuring folks that we’re taking motion on their priorities and driving optimistic adjustments.”



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