The open-ended ban on political promoting is particularly important, after Fb resisted calls to take away the adverts for months. Final month, the corporate had mentioned it solely would cease accepting new political adverts within the week earlier than Election Day, so present political adverts would proceed circulating. New political adverts might have resumed operating after Election Day.
However Fb lags different social media corporations in banning political adverts. Jack Dorsey, Twitter’s chief govt, banned all political ads from the service a 12 months in the past as a result of, he mentioned, they might quickly unfold misinformation and had “important ramifications that in the present day’s democratic infrastructure might not be ready to deal with.” Final month, Google mentioned it, too, would ban all political and issue ads after Election Day.
Mr. Zuckerberg has mentioned that adverts give much less well-known politicians the power to advertise themselves, and that eliminating these adverts might damage their possibilities at broadening their assist base on-line.
Fb additionally mentioned it could depend on a mixture of information shops, together with Reuters and The Related Press, to find out whether or not a candidate had secured the presidency. Till these information organizations referred to as the race, Fb mentioned, it could place notifications within the Information Feed to say no candidate had gained. That buttresses what the corporate had mentioned it could do final month, when it introduced that it could connect labels to posts redirecting customers to Reuters if Mr. Trump or his supporters falsely claimed an early victory.
To tamp down on potential intimidation at poll bins, Fb additionally plans to take away posts that decision for folks to interact in ballot watching “when these calls use militarized language or recommend that the purpose is to intimidate, exert management, or show energy over election officers or voters.”
Mr. Trump and others have talked about watching polls in latest weeks. In a debate with Mr. Biden last week, Mr. Trump urged his supporters to “go into the polls and watch very rigorously” on Election Day. His son, Donald Trump Jr., mentioned he wanted to see an “army for Trump” swarming the polls, elevating considerations about the specter of violence on the poll field.
Fb, which has been criticized for erratically eradicating posts and inconsistently imposing its insurance policies in opposition to poisonous content material, mentioned it had already taken down many posts the place folks had been making an attempt to intrude with the vote. Between March and September, it eliminated greater than 120,000 posts from Fb and Instagram in the US as a result of the messages violated its voter interference insurance policies.